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Vincent Price is Steven H. Chaffee Professor of Communication in the Annenberg School for Communication and Professor of Political Science in the School of Arts and Sciences. In his fourteen-year tenure at Penn, he has served as Interim Provost,
Associate Provost for Faculty Affairs, Chair of the Faculty Senate, and Associate Dean of the Annenberg School. He is a leading global expert on public opinion, social influence, and political communication. His Public Opinion (Sage, 1992) has
been published in six languages and taught in courses around the world. His work has been widely cited on such topics as the impact of political polls, the effects of TV news coverage, and the factors that shape public opinion. His most recent research,
conducted with Annenberg colleague Joseph N. Cappella and funded by grants from the Pew Charitable Trusts, National Science Foundation, and National Institutes of Health, explores the increasingly important role of online discussion in shaping
public knowledge and opinion. Provost Price earned a PhD (1987) and MA (1985) in Communication from Stanford University, and a BA magna cum laude (1979) in English from the University Honors Program at Santa Clara University. He came to Penn in 1998 from the University of Michigan, where he was Chair and Associate Professor of Communication Studies and a Faculty Associate of the Center for Political Studies. He became Penn’s 29th Provost on July 1, 2009.